博文

目前显示的是 二月, 2018的博文

CASE:AMERICAN WATER KEEPS DATA FLOWING

1.Discuss the role of information policy, data administration, and efforts to ensure data quality in improving data management at American Water information policy helps management put information to the right channel. Data administration make sure all data is managed correctly, efficiently. Data quality is neccessary to keep valid information, eliminating faulty information or redundancy. 2.Describe roles played by information systems specialist and end users in American Water's systems transformation project to help business users transform what they need into information system 3.Why was the participation of business users so important? If they didn't play this role, what would have happened? the business users are the people who know how the business process, but they may not know how it works information system wise. To get optimal benefit of information system, business users will work together with information system specialist to transform what they need. 4

case: DRIVING ARI FLEET MANAGEMENT WITH REAL-TIME ANALYTICS

1. Why was data management so problematic at ARI?  The huge amount of data collected by the company on fuel consumption, maintenance, licensing and compliance with more than a million cars in the United States, Canada, Mexico, Puerto Rico and Europe is frightening. Add to this six call centers in North America that operate 24/7/365 to support fleet operations of customers, assisting in repairs, failures, emergency response, preventive maintenance and other driver needs. Each request for information through the generation of the report was transmitted to authoritative users, which accounted for an average of five days to create the report. If there were issues with the report,it returned to the user with the authority to make adjustments. From that whole picture, it is pretty clear why company has problems managing its data. 2. Describe ARI's earlier capabilities for data analysis and reporting and their impact on the business. Capabilities: · ARI collects and analyzes m

CASE STUDY : The pleasure and Pitfalls of BYOD

1.What are the advantages and disadvantages of allowing employees to use their personal smartphones for work? The advantage of allowing employees to use their personal smartphone for work allows  for employers to spend less money on equipment. The disadvantages of allowing  employees to their personal smart phone for work are there are many mobile platforms  available, a significantly large amount of IT resources would have to be dedicated to  managing and maintaining a large number of devices in an organization, and the absence  of an effective way to keep track of all the devices employees are using. 2. What management, organization, and technology factors should be addressed  when deciding whether to allow employees to use their personal smartphones for  work? Factors that should be addressed include how the devices will be used to perform  operational duties. Time management and productivity has to be addressed. The  organization has to decide if the use of the employee’s pe

CASE STUDY :Is It time for cloud computing

1.What business benefits do cloud computing services provide? What problems do they solve?  For Amazon they use the Web services division (AWS) to get flexible computing power and data storage. This cloud application helps Amazon get a large amount of computing resources. According to the customer provided information, the AWS can help Amazon separate, allocate and arrange these resources. The AWS also can help Amazon’s computing resources. On the one hand, Cloud computing has brought a lot of convenience for Amazon, making them save costs and increase profits; on the other hand, cloud computing let Amazon spend more time on other work which had more value (Laudon 234). Because of that using cloud computing can store large amounts of data and information, more and more companies are using cloud computing. Cloud computing helps us build a large database, and can help us to quickly find the desired information. This improves the work efficiency. “Big Data analytical techniques are bei

CASE STUDY :- The greening of data center

1. What business and social problems does data center power consumption cause? The business of data center cause is such as video on demand, maintaining web sites, analyzing large pools of transactions or social media data that require more and more power-hungry machines businesses. Besides that, the social problem that the data center power consumption cause is high corporate operating costs. 2.What solutions are available for these problems? Are they management, organizational, or technology solutions? Explain your answer. People, for example Acorda. •  A $210 million-per-year maker of drugs to treat nervous disorders such as multiple sclerosis. •  Installed motion sensors and invested in intelligent cooling system to boost energy efficiency at the new facility. •  Preparing to test virtualized desktops. Organizational, for example Facebook • Publicly posted the specifications for the design of its data centers. • Facebook’s engineers modified the programming

CASE: Facebook Privacy: There is No Privacy

 1.Perform an ethical analysis of Facebook. What is the ethical dilemma presented by this case? Facebook serve the connection between all people around the world and facebook wants more money and have many user’s, Facebook have more user’s privacy data and more facebook knows about you it make facebook serve more relevant advertisement that they are giving users data to the company as their research for the advertisement. because the main revenue for facebook it’s from advertisment  And Facebook servers would keep user information permanently whenever the user has deleted their account 2.What is the relationship of privacy to Facebook’s business model? The relation between user’s privacy and facebook business model is important because Advertising is the mainly revenue of Facebook. 70% of its five million users log in every day and they all between 18 and 24 that advertisers want to collaborate with Facebook to make profits for both. 3.Describe the weaknesses of Facebo

CASE:- Big Data Gets Personal: Behavioral Targeting

 1.Why is behavioral tracking such an important ethical dilemma today? Identify the stakeholders and interest groups in favor of and opposed to behavioral tracking. Behavioral tracking is an important ethical dilemma today because behavioral tracking can lead to exposing people to the public although they are some who argue behavioral tracking is good but is it really that good to have everyone know what you really are because that is what behavioral tracking is other than your looks and physical state behavior is what make us different from one another . It is evidence that with just a few pieces of information such as age , gender , zip code , marital status specific individuals can be identified.    Firstly the law enforcement agency definitely want to know where criminals are located . Online advertising titans like Yahoo , Google , Microsoft , Apple and etc companies are looking for ways to profit from the behavioral data that they have . So the question is whether if someon

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case study: MONITORING IN THE WORKPLACE

1.How does information technology affect socioeconomic disparities? Explain your  answer.  Information technology has a great effect on Socioeconomic disparities. Now that users have adapted to information-technology and have learned to utilize the new technology that is available to them more time is consumed on these media devices. Based on studies, it shows that children of poor families are spending a great deal more time than shorter for more well-off families using computers phones and television to consume media. 2.Why is access to technology insufficient to eliminate the digital divide? Having access to technology is insufficient to eliminate the digital divide because there isan increase in the usage of technology from those who are less fortunate and those who are well off. Those who are well off spend less time utilizing these technologies which ultimately still causes a digital divide between those who are wealthy and those who are poor 3.How serious a problem 

case study :IDENTIFYING MARKET NICHES IN THE AGE OF BIG DATA

Describe the kinds of data being analyzed by the companies in this case. Data about e-book purchases and reading habits are being collected and potentially sold to book publishers. The data include whether a book is completed, if pages are skimmed or skipped, and which genres are most often finished.   Airlines are collecting all kinds of passenger data that can be consolidated to build comprehensive customer profiles. Cabin crews can then use the data to identify certain characteristics about on-board passengers and personalize the flying experience.   Car companies integrate databases and use complex algorithms to more closely match car lot inventory to buyer demand. Vehicle turnover rates improve and the price a consumer pays minus the manufacturer subsidy rise, increasing Ford Motor Company’s profits. Using vehicle Internet connections, the company intends to collect fuel economy data, mechanical failures, and other safety and performance metrics to improve product engine